Monday 19 December 2016

MARBER GRID


The Marber grid was a grid system that was created in 1961by Romek Marber, it changed the look of penguin book covers forever, especially the crime section. By collating the typographic information and the colophon together within the top third of the page, he allowed for over two thirds of the cover to be used by the illustration, effectively giving the cover artwork the space needed to capture a browser’s attention and sell the book. Thus allowing Marber to maintain Penguins long standing image of typographic covers whilst also putting in the aspect of illustration which was more of a modern aspect to the design at that time. Showing that this particular grid system was about to be very successful because in time it was adapted and used by many.

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