Whilst working alongside my group we looked into the different aspects of traditional print whilst also looking at Leeds Central Library itself alongside it. We decided that the best thing for us to do was to focus on the traditional print methods and to use these into different aspects of the promotional things we produce such as screen printing for the flyers. We also decided we could incorporate simple shapes into each of the different designs. We thought that the best way to start this project was to all develop our own aspect of the branding based on the use of the simple shapes and what the best way to utilise the colleges facilities. We then spoke about what the best typeface would be to use in this project and if we are to use the letterpress then there was only a limited number of types to choose from so we chose Caslon for the title text and Univers light for the body text.
In relation to the name for the exhibition to initially thought of using the date of the first event and the last event but it could be hard to reference them and it wouldn't fully relate to the exhibition as a whole. We then went into depth research into what would be best and we decided then to experiment with the german translations of english words. the reason behind this was because the first ever printing press was invented by Johannes Gutenberg from Germany. As a group we experimented with different translations like ink (tinte) space (platz) and room (raum). We then picked Raum as it related most to the exhibition title because it is all about the public spaces.
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