Saturday 28 October 2017

DESIGN FOR SCREEN SPECIFIC RESEARCH

LS6 have just had a refurbishment and have changed to a more modern approach on their social media. They juxtapose stretched images with the negative space which is showing a big different between the visual aspect and the information they want to be showing to their customers. This means the images need to be visually stimulating and show the cafe in a positive light to have more customers. They have chosen a sans serif typeface that is easily read and makes the aesthetic of the website more modern. There is a strong sense of identity and a consistency throughout the imagery and type which keeps the simplicity. 




oranaise Cafe is a moroccan and mediterranean cafe which is representing the culture and experience of dining in the restaurant. They portray this through the colours and patterns used in the design. Although the website is a bit busy it is keeping their restaurant authentic and exciting for the viewer showing them what they are about.




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